Tag: retail

Retail: Simple Tips to Improve Your Store Locator Experience

think about when and where

Retailers spend a lot of money trying to drive customers into their stores and yet they are neglecting something that is simple to fix. Let me share a little secret; business hours are as important as location.

Last night, I called my husband before he left work to ask him to buy a bottle of wine for supper. Jerome asked me which liquor store was still open? So, I checked online.

I had to open a link for each store that was on my husband’s route to find the answer — there were many. Strangely, the people who created the SAQ’s Web site imagined that most customers will want to know the branch’s fax number. I don’t know about you, but if I use a store locator is because I plan to go to a store.