I didn’t need to listen to last week episode of Rand Fishkin on Whiteboard Friday where he discussed the impacts of the last Google’s evolution to come to that conclusion. I learned that lesson several years ago when I was a full-time blogger. Through my blogging and online presence, I became one the foremost lifestyle & entertaining experts in Canada. I did it with organic growth. If it was true then, imagine now!
Too many businesses and people try to be everywhere when it comes to establishing their online presence. It’s the fear of losing out that takes over. By trying to be everywhere, their initiatives often fail. If you want to have a chance to be successful with your online presence, you need to focus. The following goes whether you want to establish a personal or a corporate presence.